Tone and Manner of Writing Style
Please take care to ensure that your writing style and choice of words are in alignment with our brand image.
Writing Style in Communication Tools
- The writing uses dignified language (not excessively casual)
- The writing conveys a sense of reliability befitting of recruitment professionals
- Our strengths and the value we provide are clearly communicated
- The writing contains elements and information that give readers the sense that they are benefitting from reading
- The writing is easy to understand; it is not excessively verbose, nor does it use too many metaphors
- The writing is easy to read and uses correct grammar and syntax
Keywords to Promote
Specialising in global personnel
High-income
High-calibre
Executive/manager/specialist
Strategic consulting